After Serie B: How bsport is evolving to better support its partners

Last November, bsport raised €30 million for one simple reason: to give you the most powerful platform on the market to manage and grow your studio.

Since then, we’ve focused all our efforts on turning that ambition into concrete actions — to help you save time, retain members, increase revenue, and automate the time-consuming tasks that hold you back.

Here’s what it means for you, starting today.

Laying New Foundations to Support You Better

Our fundraising wasn’t just a financial milestone — it marked the beginning of a deep transformation, entirely focused on better serving you, the studio owners.

Stronger Teams to Go Further With You

With this new funding, we’ve grown our teams to become larger, more responsive, and more specialized. We’ve hired over a dozen new talents, including senior profiles in key areas: product, tech, and customer support.

What that means for you:

• Faster product development, with a dedicated tech team working on each part of the platform.
• A more stable and faster infrastructure, thanks to our structured Quality and Site Reliability team.
• More strategic support, tailored to your profile, whether you run a single studio or lead a growing franchise.

We’ve also restructured our Customer Success team to offer personalized guidance: every studio is unique, and so is our support. The result? More relevant advice, better long-term follow-up, and deep industry expertise by your side. And to answer your day-to-day questions, our Customer Care team has expanded to maintain top-level responsiveness — even with a fast-growing client base.

Being Where You Are

To be even closer to you, we’ve opened new offices in Berlin and London, complementing our existing teams in Paris and Barcelona. These local hubs aren’t just symbolic — they allow us to be on the ground with you and better understand the specific challenges of each market.

And because meaningful support also comes from human connection, our teams are increasingly present at events, trade shows, and in your studios — to get to know you better and help you make the most out of bsport, in person.

The Product: A Vision Built for Your Day-to-Day

At bsport, our mission is simple: to save you time, improve client retention, and support your studio’s growth.

Automation to Free Up Your Time

Spending too much time chasing inactive members? Answering the same questions? Manually sending campaigns?

Let us take care of it.

• CoachMail: a new feature that sends automated, personalized messages to your members (subscription reminders, post-class follow-ups, inactivity alerts…).
• Audience Smart Builder (coming soon): an AI-powered tool to help you create powerful marketing email sequences — without the headache.

What it means for you: automated follow-ups, campaigns that convert, and hours saved each week.

Practical Tools to Boost Member Loyalty

Keeping your members is your priority. It’s ours too.

We’ve launched new integrations and enhancements to help you strengthen member retention:

• ClassPass & Wellhub integration: reach new customers effortlessly.
• A revamped client portal: faster, clearer, and more intuitive — your members can book, pay, and manage their subscriptions in just a few clicks.
• KPI dashboards: see at a glance who your loyal members are, who’s at risk, and who needs re-engagement.

This Is Just the Beginning

Since our fundraising, bsport has reached a new milestone. In just one year, we’ve expanded to over 25 countries, grown our client base significantly, and achieved a 92% customer satisfaction rate. These results reflect a strong commitment: to support every studio — regardless of size or maturity — with a platform that is reliable, scalable, and built for real-world needs.

We are committed to building more than just a product. We're creating an entire ecosystem — designed for and with industry professionals — to make growth even more seamless for studios like yours. In this vision, artificial intelligence and the opportunities it brings to the industry will play an increasingly central role in shaping our service, helping you deliver an even more premium and intelligent experience to your members.

Want to talk to our team or try the platform? Get in touch.