Inside the studio where happiness is trained: Serotonin’s experience with bsport

There is a studio in Barcelona where happiness is built, workout after workout: Serotonin.

Founded by Clara in 2020, it quickly won over the public as the city's first multi-experience studio, built on three essential elements: the in-studio experience, the classes, and the instructors—each working together to provide the community with impeccable quality.

With 75 weekly classes, 18 teachers, and 1 unique platform, we discover how Clara keeps her dream alive thanks to bsport.

Efficiency and fluidity - The change from Fitogram to bsport

After switching from Fitogram to bsport, Clara immediately noticed smoother management thanks to bsport’s features.

“bsport helps me achieve my goals because it simplifies everything on an operational level: All the bookings in one place, all the members and instructors well organized. It makes my daily work as a manager easier.”

Simplified management of clients and instructors

Managing 75 weekly classes and 18 instructors is no easy feat, but Clara makes it look effortless.

With bsport’s management tools, she can keep track of all subscriptions and cancellations, follow up with new members, and apply penalties for late cancellations or unpaid sessions.

Automated communication with
Marketing tools

For Clara, “it’s important that our platform integrates the whole CRM with the ability to send emails and messages”.

Marketing tools from bsport, such as Smartlists and Newsletters, support her by allowing automated emails to selected groups of members.

"In general, I find all the functionalities really good.
It’s a complete platform that
allows me to simplify all my daily tasks."

Ongoing support thanks to the customer service

Another key feature of bsport, essential for such a dynamic business, is customer support. Thanks to her Account Manager, Clara can receive quick and effective help for any issues or questions.

Expanded reach through Marketplaces

Thanks to bsport’s integrations with Spain’s most popular marketplaces, such as Wellhub, ClassPass and Urban Sports Club (USC), Clara can offer her classes to a wider community, expanding Serotonin’s reach.

The Serotonin journey

Clara, together with her highly qualified team of instructors, is the heart and strong foundation of the studio. For five years, this space has become a true reference point for those in Barcelona looking to pursue a healthier and more balanced lifestyle.


On this path of growth and innovation, bsport proves to be a reliable and committed partner, ready to support the studio at every stage of its development, continuing to deliver top-quality service tailored to client needs.

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