Metodo classico e gestione moderna: la storia di Studio Crica

Pilates
Location
Palermo, Italia
A studio that stays true to their values
while adopting a more modern and efficient way of managing the studio.
Growth of the studio and its client base
with an increase in classes, instructors, and operational responsibilities.
Smart scheduling system
to simplify bookings and registrations, improving the overall client experience.
Use of newsletters, messages, and notifications
to communicate with the community and share updates and news.

Cristina & Alessio’s story

Studio Crica was created with the ambition of bringing a Classical Pilates experience to Palermo, staying true to the original principles of Joseph Pilates.

After years of training and research, Cristina, founder and owner, together with her son Alessio, built a spacious, welcoming, and environment where every client can focus on their practice in a carefully designed space. Today, the studio welcomes 240 members, runs eight classes a day, and continues to grow a strong and engaged community.

But how do you manage a studio in a modern way while staying true to its original values? Let’s take a closer look.

The main challenges: balancing structure and growth

With the move to a larger space, an increasing number of classes, and a growing community, the need for clearer tools to manage daily operations became evident.

Organising class schedules, applying cancellation policies, and coordinating instructors required too much time and constant manual effort. This made operations heavy and inefficient, and took valuable time away from teaching and training.

Their previous platform could no longer support these needs. That’s why Cristina and Alessio decided to switch to bsport, looking for a solution that could truly support the studio’s growth.

The bsport solution

The migration was smooth and allowed the studio to reorganise every aspect of its operations. Thanks to bsport’s intuitive tools, all activities can now be managed, tracked, and monitored from one platform, without manual work or the need for a dedicated front desk.

More stability for both owners and members

With bsport, the studio has centralised all its operations. The smart schedule makes it easy for members to book classes and instructors, while the team can instantly track memberships, cancellations, and individual client profiles directly from the back office.

This provides a clear, real-time overview of the studio’s performance at all times.

“With bsport, we have more flexibility, more control, and above all, more time to focus on our classes and our members.”

The power of automation

Cristina and Alessio highlight how automation has made communication much smoother.

Scheduling newsletters, messages, and notifications has helped them re-engage inactive clients, improve retention, and keep members consistently informed about events, deadlines, promotions, and updates.

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